Kitsch, known for their viral hair accessories and celeb-loved beauty essentials, is bringing their signature style to NYC with The Kitsch Café, a limited-time pop-up in the West Village celebrating the launch of their new Hair Perfumes.

Guests can sip on signature drinks inspired by Kitsch’s best-selling Hair Perfumes, snag a free bottle of the scent with any specialty drink purchase (while supplies last), and test their luck at the Kitsch claw machine for a chance to win other beauty prizes and even some Labubus.