Prada Beauty introduces the PRADA TOUCH TOUR, a two-day immersive experience to celebrate the launch of Prada Touch, the first blush by Prada Beauty.

At the PRADA TOUCH TOUR, attendees will experience the innovative cream-to-powder blush formula with interactive touch-up stations and discover the power of touch.

Beyond the formula, the experience features curated photo moments and Prada Beauty-inspired treats.