Heiress Beverly Hills is an American women's fashion label founded in 2020 by Hailey Weiner, then a pre-law student at the University of Miami, who turned down law-school scholarships to build the brand. Frustrated by off-the-rack clothing that never fit, she developed a proprietary, body-type-inclusive sizing system and 'fit-first' sculptural silhouettes in luxe fabrics like power mesh and stretch crepe — growing a self-funded side hustle into a multi-million-dollar modern-luxury house.